Alishan Forest Railway Beimen Station

阿里山林鐵北門車站

Beimen Station is the first stop to enter Alishan. Through on-site analysis and integration of the station's current conditions, Heeree redesigned the signage system and visual identity, including the ticket hall, station signs, and platform guidance system.

The design incorporates the Alishan Forest Railway's visual identity system. The newly added platform ticket windows use locally-produced Taiwanese cypress wood and incorporate visual designs representing Beimen's imagery. New accessible windows, electronic advertising billboards, and Alishan Railway route maps were added to create a multifunctional ticket window. The platform adopts a grey color scheme, with a wooden patterned brick floor, and an all-new Alishan Railway platform guidance system. The goal is to provide visitors with a renewed impression of the Alishan Forest Railway through this renovation.

北門車站是進入阿里山的第一站,囍樹透過實地分析、統整車站現況,重新整合指標系統與形象設計,包括售票大廳、車站指標、月台導視系統。

設計上導入林鐵視覺識別系統,新增月台門售票窗口採用國產材柳杉並加入北門意象的視覺設計,新增無障礙窗口、電子廣告看板、林鐵路線圖,以打造多功能售票窗口,月台採灰色調設計,地面使用木紋磚鋪面,並加入全新的林鐵月台導視系統,期望透過重新改造帶給遊客全新的阿里山林鐵意象。

Creative Director
Chia-Hsiao Shih
Chih-Ling Wang
Designer
Yun-Fang Liu
Kuo-Hui Dai
Project Manager
Dodo Liu
Photo
阿里山林鐵及文資處 吳明翰攝影提供

Concept

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Space Design and Store Identity

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Visual Guide System

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