The Taiwan Dark-Sky Association is dedicated to reducing light pollution while ensuring safety and energy conservation. It promotes dark sky experiences and astronomy education, and advocates for light pollution reduction through grassroots "dark sky events."

The brand identity incorporates three elements: starlight, artificial light, and the night sky, symbolizing their coexistence. This reflects the core spirit of the Taiwan Dark Sky Association, "Dark Sky, Bright Earth." The cross-shaped starburst above represents starlight, while the fan-shaped yellow block below represents artificial light, signifying that light should be directed downwards to preserve darkness for the starry sky.

The design of the image brochure compiles a topographic distribution map of all locations participating in dark sky initiatives, suitable for stargazing, research institutions, and ecological environments related to the night sky. This not only adds collectible value but also showcases the enthusiasm of various organizations across Taiwan in advocating for issues related to the night sky. It invites the public to join in safeguarding Taiwan's starry sky environment.