Neverland Bakery Lab

Neverland 烘焙食研室

Neverland Bakery Lab is founded by Chiao Thai Hsing Flour Mill. It always invents surprising and tasty recipes based on natural flour. Bread-making skills like pressing, kneading, rolling, cutting, pinching and pulling are transformed into dynamic lines contained in the brand’s inspiring visual identity and packaging.

由僑泰興企業的麵粉廠所創立的「烘焙食研室」,訴求以純天然麵粉實驗出令人意想不到的美味配方,我們將師傅創作時「擠、揉、捲、切、捏、扯」等過程,轉化為品牌識別與包裝設計中的流動線條組合,展現品牌豐富的想像力。

Creative Director
Chia-Hsiao Shih
Designer
Elica Tzeng

Logo

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Key Visual

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Space

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Application

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Packaging

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