Endeavor

安兒康

Endeavor is a children's clinic designed specifically for kids aged 0-6, offering comprehensive consultations and treatment plans tailored to each child's needs. With a family-centered approach and a therapeutic focus on play concepts, the goal is to encourage children to learn, experience, understand, and develop their own little universe.

The identity design is based on the concept of "unique children's developmental universe." Using dots to symbolize the starting point of a new life, it develops different-shaped pebbles representing various aspects of a child's development. Connecting lines represent the interactive influences of different aspects in development, forming seven dimensions of infinite developmental possibilities.

The spatial identity uses lively and fun blocks of color and lines to present a visually engaging environment. Combined with positive and encouraging language, the goal is to foster positive communication with both children and parents. The visual language in consultation rooms and spaces not only creates a relaxing and joyful atmosphere for children but also allows for self-exploration in a safe and enjoyable environment.

安兒康是專為0-6歲小朋友所打造的兒童診所,提供全面性的專項諮詢與診療計畫,為每個小孩提供最適切的診療。以家庭為中心、遊戲概念為治療主軸,希望孩子能自行學習、體驗、認識並發展屬於自己的小宇宙。 
識別設計以「獨一無二的兒童發展小宇宙」為概念,用圓點象徵新生的起點,發展出不同造型的卵石,象徵著孩子發展的各種不同面向,串連的線條代表不同面向在發展中的交互影響,構成了七大面向無限的發展可能性。

空間識別以活潑趣味的色塊及線條來呈現空間的視覺,並結合正向、鼓勵的用語,期望能與和孩子跟家長有正向交流,診間及空間中的視覺語彙,除了讓孩童有放鬆愉悅的心情,也能在安全好玩的環境下自我探索。

Creative Director
Chih Ling Wang
Designer
Shi Wen Huang
Space Image Provide
安兒康

Logo

ARK_logo.png

Concept

ARK_concept.png

Visual Identity

ARK_VI.jpg

Pattern

ARK_pattern.jpg

Application

ARK_01.jpg

Wayfinding System

ARK_03.jpg

Icon Design

ARK_02.jpg

Illustration and Communication

ARK_04.jpg

1F Store Identity

ARK_05.png
ARK_06.jpg
ARK_07.jpg
ARK_08.jpg
ARK_09.jpg
ARK_10.jpg

2F Store Identity

ARK_11.jpg
ARK_12.png
ARK_13.jpg
ARK_14.jpg